Branding is more than just a logo and a tagline. It’s the essence of your business, what sets you apart from the competition, and the connection you make with your customers.

In this interview with Matt Dean, CEO & Co-Founder of Dean & Co. Studio, we learned more about his unique approach to branding and what sets his work apart.

Matt shared his passion for retail projects and why he believes they are so unique in the world of branding. He also discussed the vital role that branding plays in the success of any business and offered invaluable advice for those starting out or working with limited budgets.

Watch the full interview now to learn how to create a brand that customers will love.